↘ −2 this week
Format
Room to grow
Consistency
Room to grow
Caption
Complete
Timing
On target
Your highest-impact moves, ranked. Each resolves on its own as your real data changes.
Post on a steady cadence+9
Aim: 3–5 posts a week
Make your next post a carousel+9
Aim: a carousel or a reel
Go deeper on your carousels+3
Aim: 8–10 slides
Each recent post graded on the choices you control. Amplify your best.
Shading shows your posting activity. Days are reliable, hours are approximate.
You post most on Tuesday and Thursday evenings.
Tuesday 5–9p · 19 posts · your busiest slot
You already have the numbers. Vitals tells you what to improve next.
Nothing about the content changed. The cadence did, and then the format did, and the score followed both — in the order Vitals put them in, which was not the order the account would have guessed.
The two smallest changes on the list, and the two nobody believes matter. The account made them because they were free to try, and the score moved before the month was out.
The slowest of the three, and the most honest about what this does: it is not a switch. It is a list, in order, and the account worked down it.
The score
A score out of 100, the tier it puts you in, and a ranked list of what to improve next. Start at the top and work your way down.
Your score out of 100, your tier, and where you sit within it.
Your highest-priority recommendations, ranked in order. Each clears as your data changes.
Can’t find what you need? We’re happy to help.
Talk to usNothing. Vitals is included for all members at no charge.
How your account is performing against accounts of your size in your niche, not against the platform. That is why a 75 means something different at 2k followers than at 200k.
Weekly. Often enough to see a change you made, rarely enough that you are not watching a number move for its own sake.
No. Add the public profile you want to analyse — no login or posting access is required.
I have been using Aubrium for our agency and I am very happy with everything we can deliver for our clients. As an agency we get excellent customer service.
