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See Which Reels Took Off. And Why.

Every reel next to your usual views. Then what your best ones did that your worst ones didn't.

Performance@calis… · best vs usual
@calis…17K followersYour usual 5.7K viewsIts requires intentional effort and patience but this is legit all youReel · 82s293K51.3×Trying to flyReel · 14s119K20.8×Debate settledReel · 14s92K16.1×SwitchReel · 10s64K11.3×Muscle Up?Reel · 12s45K7.9×

What Your Hits Have in Common

Your Best vs. Your Worst

Shorter, or a hook on screen? See what your top five shared.

Best vs worstYour 5 best and 5 worst reels
Best51.3×20.8×16.1×11.3×7.9×Worst0.3×0.4×0.4×0.5×0.6×Length14s vs 43sNo talking4 of 5 vs 2 of 5Hook on screen4 of 5 vs 2 of 5

What Works for You

Each habit, measured against your own usual views.

Insights@calis… · last 30 reels
What works for youYour last 30 reels7–15s18 reels1.5× your usualNo talking24 reels1.1× your usualHook on screen23 reels1.1× your usual
Doesn't matter hereSo we don't score itHashtagsTime of day

Then Do It Again

One Score Out of 100

How close your reels are to what goes viral in your niche.

Performance@calis… · last 30 reels
Match score71/100Calisthenics · Western30 reels · 4 of 4 rules
Your 3 biggest fixesMost points firstMake it a POV or a skit1 of your 30 · 11% of viral reels · See examples+29

Copy What Already Works

Viral reels that already make your biggest fix. Tap one to make your version.

See examplesMake it a POV or a skit · +29
1,935×@jaymx…28.0×@liamx…15.5×@derin…13.3×@calib…3.5×@spenn…2.7×@lande…Make my version

Your Next Reel, Planned

Do more of what already works.

Your score, your best habit and viral reels that do it too.

Performance@calis… · last 30 reels
@calis…17K followers
Match score71/100Calisthenics · Western30 reels · 4 of 4 rules
Best vs worstYour 5 best and 5 worst reelsLength14s vs 43sNo talking4 of 5 vs 2 of 5Hook on screen4 of 5 vs 2 of 5
What works for youYour last 30 reelsKeep reels 7–15 seconds18 of your reels · See examples1.5×Show it — don't talk to camera24 of your reels1.1×Put the hook on screen as text23 of your reels1.1×
Keep reels 7–15 secondsCalisthenics · viral reels2,581×@shinj…1,102×@sean_…1,099×@asxe.…858×@jjkea…620×@gabff…414×@coach…Make my version

The Greats Measured Everything

  • James Dyson built 5,127 prototypes before his vacuum worked. (the bagless vacuum, 1984)
  • The Wright brothers tested 200 wing shapes in a homemade wind tunnel. (their wind tunnel, 1901)
  • The Oakland A's won 20 straight by trusting the numbers over hunches. (Moneyball, 2002)
  • Florence Nightingale charted where soldiers died, and hospitals changed. (the rose diagram, 1858)
  • Google tested 41 shades of blue to see which link people clicked most. (its link colour, 2009)
  • British Cycling chased a 1% gain in everything it could measure. (marginal gains, 2012)
  • “I've missed more than 9,000 shots in my career.” — Michael Jordan, Nike, Failure, 1997
  • Ford timed every step until a Model T took 93 minutes, not 12 hours. (the moving assembly line, 1914)
  • Kipchoge's team measured every detail to run a marathon under 2 hours. (the 1:59 Challenge, 2019)

Frequently Asked Questions

What does the score measure?

How closely your last 30 reels follow what the viral reels in your niche and region do. Not likes, and not one set of rules for everyone.

Where do the rules come from?

From the viral reels in your niche, rebuilt once a month.

What if I haven't posted much?

Each rule needs 6 of your reels before it counts. Until then it shows as building, and it never counts against you.

Do I need to give you access to my account?

No. It reads your public profile. Nothing to connect, nothing to log in to.

What does it cost?

Every plan includes it. It doesn't use Sparks.

I have been using Aubrium for our agency and I am very happy with everything we can deliver for our clients. As an agency we get excellent customer service.

Your best reel left clues.

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