Build a consistent routine
Nothing about the content changed. The cadence did, and then the format did, and the score followed both — in the order Performance put them in, which was not the order the account would have guessed.










Social impact15 t of CO₂ removed, 1,000 trees fundedRead moreUnderstand your posting habits, see your highest-priority improvements and track progress with Aubrium Score. Free for members.
Your Aubrium Score
-1 this week
Weekly
Aubrium Score brings your content and profile habits into one score out of 100, with a history of how it changes.
Highest impact first
Profile Foundation
Complete · 20% of your Aubrium Score
Post on a steady cadence
Focus+8Aim for 3–5 posts a week.
Make your next posts a carousel or a reel
Focus+5Aim: a carousel or a reel
Post midweek
Focus+3Aim: Tuesday–Thursday
Progress updates as you post.
Get practical suggestions based on your profile, ranked by their potential contribution to your score.
Most active: Tuesday · 9 posts
Posting frequency heatmap. You post most on Tuesday between 5 to 9pm.
You post most on Tuesday and Thursday evenings.
Tuesday 5–9p · 6 posts · your busiest slot
Research default: posting midweek (Tue–Thu), 9am–1pm or 6–10pm tends to perform best on average; 1–5am is the quietest.
Timing is a small lever, not a promise. Your own audience can override this default.
See when you tend to publish and where the gaps are. Use your posting history to plan a more consistent routine.
You already have the numbers. Performance tells you what to improve next.
Build a consistent routine
Nothing about the content changed. The cadence did, and then the format did, and the score followed both — in the order Performance put them in, which was not the order the account would have guessed.










Review your content mix
The two smallest changes on the list, and the two nobody believes matter. The account made them because they were free to try, and the score moved before the month was out.










Track the changes you make
The slowest of the three, and the most honest about what this does: it is not a switch. It is a list, in order, and the account worked down it.










Can’t find what you need? We’re happy to help.
Talk to usNothing. Performance is included for all members at no charge.
How your account is performing against accounts of your size in your niche, not against the platform. That is why a 75 means something different at 2k followers than at 200k.
Weekly. Often enough to see a change you made, rarely enough that you are not watching a number move for its own sake.
No. Add the public profile you want to analyse — no login or posting access is required.
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