How do I see the full breakdown of an idea?

Tap any reel in the list. A panel opens with everything we know about it:

• The numbers — views, likes, comments and engagement compared to followers
• The hook — the first few seconds, and whether it's spoken or shown on screen
• The transcript — every word said in the reel
• How it was made — the format, pace, style and tone
• The caption and hashtags — with a button to copy them
• The audio it used

There's also a link to open the original post on Instagram.